Episode 8: Pokemon Go in retail and ecommerce, Amazon’s Prime Day 2016 and Sephoras Pocket Contour Class

This Week in eCommerce

In this weeks episode Alex and Kai talk about the Pokemon Go craziness and the implication it can have for retail owners and ecommerce. Also we make a short recap of Amazon’s Prime Day. The third topic is Sephora and it’s Pocket Contour Class.

Pokemon Go

Will Pokémon GO become a marketing platform for local businesses? – https://goo.gl/XpWL5I

Nintendo Shares Surge on Pokemon Go Juggernaut – http://goo.gl/sEv58Q

Retailers Scramble to Use Pokémon Go As Their Next Marketing Tool – http://goo.gl/G8gO3t

Why Retail-Minded Marketers Are Intrigued by Pokemon Go’s Forthcoming Ads – http://goo.gl/4kpXc2

Can Pokémon Go help brands catch consumers via sponsored locations? – http://goo.gl/PWHptd

Amazon’s Prime Day

Prime Day 2016 was Amazon’s biggest day ever – https://goo.gl/umjzwV

Amazon is using Prime Day discounts to entice Prime members to try newer Amazon services – https://goo.gl/Lf853h

Amazon Prime Day’s record sales pretty much guaranteed Prime Day 2017 – http://goo.gl/SaLxHG

Amazon Prime Day’s mobile…

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